Folds of Honor revises ads after TCPalm exposes Florida parks scholarship confusion
Source: tcpalm.com
- Folds of Honor nonprofit changed its marketing after a TCPalm investigation revealed misleading ads about Florida state park scholarships for veterans.
- The ads falsely implied state-funded scholarships through Florida State Parks, but the program relies on private donations with no state money involved.
- The group now clarifies in ads that scholarships come solely from private contributions, avoiding future confusion.
Folds of Honor, a nonprofit providing scholarships to families of fallen or disabled veterans, altered its national ad campaign following a TCPalm investigation into misleading promotions tied to Florida State Parks. The ads suggested state-backed scholarships available at Florida parks, but the program is entirely donor-funded with no government involvement. This matters because it highlights risks of deceptive marketing in veteran support causes, potentially misleading donors and families seek